Online Growth Marketing Bootcamp | Saint Leo University

PROGRAM DESCRIPTION

The demand for growth marketing professionals is increasing. That is why Saint Leo University has partnered with Skills Union to offer a 100% online Growth Marketing Bootcamp to empower graduates with the skills needed to lead successful marketing strategies.

Skills Union is a digital learning company that works with leading universities to deliver intensive, career-focused bootcamps to set students up for success in the tech industry. Skills Union’s curriculum is developed by experts in the growth marketing field and the course is guided by faculty with real-world experience and a passion for online learning.

With theoretical foundations and practical exercises, the Growth Marketing Bootcamp empowers students to build a brand footprint, increase user acquisition, and work with marketing teams of any size in any organization.

Whether you have a background in marketing and want to level up with more up-to-date training, or you are ready to kickstart your marketing career with an in-demand specialization - this bootcamp will prepare you to be an independent, savvy growth marketer. By the end of this six-month course, you’ll have more than just an impressive credential for your CV; you'll also be equipped to lead successful marketing campaigns and impress employers with in-depth, practical knowledge of how to grow businesses in today's digital landscape.

COURSE CONTENT

This 24-week bootcamp consists of both asynchronous and synchronous content — enabling you to guide your own studies while getting support from faculty and peers. While most of your studying will be done independently, 3 hours of weekly live online sessions ensure that all of your questions are answered and that you have ample opportunities to benefit from our faculty's experience and expertise.

The Growth Marketing Bootcamp curriculum is loaded with theoretical, practical, and strategic content to arm even beginners with the skills needed to succeed as a marketer. Through presentations, group projects, practical coursework, quizzes, and discussions, students will demonstrate learning outcomes and put their new knowledge to use. This online marketing bootcamp is comprised of the following units:

● Prep: As our Growth Marketing Bootcamp is intense by design, we want to ensure all students have basic knowledge by onboarding day to succeed in the program. You will have access to the prep material upon registering for the program.
● Digital Marketing: Learn the foundations of digital marketing and conversion strategy such as paid, search, and content marketing.

● Growth Marketing: Transform from a skilled digital marketer to a well-rounded growth marketer with a deep understanding of marketing analytics and the full growth funnel, including activtion, revenue, retention, and referral.
● Capstone Project: Show off your personal brand and newly acquired skills by building a portfolio of real-world projects that demonstrate your competency as a growth marketer.

WHAT WILL A GROWTH MARKETING BOOTCAMP
PREPARE ME FOR?

An online bootcamp in growth marketing can help you launch your career in the field or upskill to progress your existing career. Graduates are prepared to go on to careers such as:

● Growth hacker
● Growth marketer

● Marketing manager
● Digital marketing specialist

Our Staff

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ACADEMIC CATALOG

The Educational Model

Innovative and interactive virtual learning environment

CANVAS Platform

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